LA's social media stars venture into restaurants, shifting from digital to culinary domains. Influencers like David Dobrik and TikTok's Tu? Nguy?n have opened eateries, capitalizing on their fan base and creating distinctive dining experiences.

Despite controversies, Dobrik's Doughbrik’s Pizza thrives, highlighting the influence creators wield. Unlike past celebrity-backed ventures, the current trend is led by influencers with culinary focus, such as Anwar Jibawi's Anwar’s Kitchen.

Success hinges on niche appeal and culinary passion, marking a shift from earlier star-centric restaurants. The question remains: will these influencer eateries stand the test of time?

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