Vita Mojo and KAM's latest research delves into restaurant tech, revealing that more than half of industry leaders find inefficiencies hindering their business goals. In this report, 81 executives from top quick-service restaurants and coffee chains share their tech experiences.

"Hospitality Tech 2024: Bridging the efficiency and profitability gap" underscores tech challenges faced:

1. A gap between efficiency and growth: 56% cite insufficient time as a significant barrier, yet only 28% prioritize fixing inefficiencies.

2. Frustration with tech complexity: 44% lack in-house skills, and 31% find extensive training necessary.

3. Data-driven decision-making woes: Two-thirds struggle to maximize collected data due to fragmented platforms.

4. Discontent with technical support: Only 25% express high satisfaction with provider assistance.

Vita Mojo's CEO, Nick Popovici, emphasizes that efficient tech is crucial for restaurant success but highlights the flaws in the current Point of Sale (POS) tech stack, calling it a growth barrier. The report shares insights and success stories on tackling these tech challenges.

Vita Mojo, founded in 2016, aims to empower hospitality operators globally, streamlining order management, enhancing guest relations, and facilitating business growth for over 130 brands across five countries.

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